One department store that is close to our hearts at Buckingham Coatings, and that is renowned for delivering on Christmas cheer, is Selfridges. Having worked with their flagship store in Oxford Street, London on cladding reparation and window refurbishment projects, we know their architectural excellence and attention to detail is second to none.
The lasting impression of the building, window-displays and experience of being inside a Selfridges store is synonymous with their theatrical and artistic styled brand. It’s little wonder that their stores have become tourist destinations in their own right.
Selfridges windows consistently attract tourists, designers and fashionistas to marvel at the designs and fashion trends on show. That’s probably why they’re always one of the first stores in the world to unveil their Christmas window display.
This year’s showcase from Selfridges was no different. Two months ahead of time, shoppers could see Santa dressed up in an assortment of rock and roll outfits in Selfridges shop windows in London, Birmingham and Manchester rocking out their “Selfridges Rocks Christmas” theme.
Taking inspiration from high energy rock and roll icons and fashion trends, customers were enticed into the store with the lure of star appearances from rock’n’roll Santa and VIP passes to see his backstage antics.